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Notes to the consolidated income statement.

16 Net revenue.
Net revenue breaks down into the following revenue categories:
  2010
millions of €
2009
millions of €
2008
millions of €
 
Revenue from the rendering
of services
58,159 61,017 58,449
Revenue from the sale
of goods and merchandise
4,067 3,442 3,036
Revenue from the use
of entity assets by others
195 143 181
  62,421 64,602 61,666
 
For details of changes in net revenue, please refer to the section “Development of business in the Group” in the combined management report.
17 Cost of sales.
The decrease in cost of sales of EUR 0.5 billion was primarily attributable to consolidation effects from the deconsolidation of T-Mobile UK amounting to EUR 1.5 billion, which were partially offset by exchange rate effects totaling EUR 0.7 billion.
18 Selling expenses.
Selling expenses declined by EUR 1.2 billion, due in particular to effects of EUR 0.6 billion from changes in the composition of the Group and a reduction in customer acquisition and retention costs in the Germany operating segment. The decline was partially offset by exchange rate effects totaling EUR 0.3 billion, primarily from the translation of U.S. dollars.
19 General and administrative expenses.
The increase of EUR 0.6 billion in general and administrative expenses related mainly to EUR 0.2 billion higher expenses for early retirement arrangements. In addition, a provision of EUR 0.2 billion for the Civil Service Health Insurance Fund had been reversed in the prior year.
20 Other operating income.
  2010
millions of €
2009
millions of €
2008
millions of €
 
Income from reimbursements 381 344 272
Income from the reversal of impairment losses on non-current financial assets
in accordance with IFRS 5
47 131 134
Income from disposal
of non-current assets
70 104 100
Income from insurance compensation 42 49 50
Income from divestitures 3 20 505
Miscellaneous other operating income 955 856 910
  1,498 1,504 1,971
 
Other operating income did not change significantly compared to the prior year.
21 Other operating expenses.
  2010
millions of €
2009
millions of €
2008
millions of €
 
Impairment losses from the
year-end impairment test
     
Of which: goodwill 395 2,345 289
Of which: property,
plant and equipment
285
Expenses in connection with
the agreement with Vivendi (France)
and Elektrim (Poland)
concerning the stake in PTC
400
Losses from divestitures 350 1 62
Losses on disposal
of non-current assets
159 154 170
Miscellaneous other
operating expenses
1,228 819 711
  2,817 3,319 1,232
 
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